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TechCrunch: Israeli fintech Personetics raises $85M for tools to help incumbents personalize banking services to compete with neobanks
Personetics, which has built AI-based technology for banks to personalize their offerings — for example understanding a users’ spending habits, and combining that with larger data sets, to offer advice for savings, based on a customer’s spending patterns — has raised $85 million, funding that will go toward expanding the tools that Personetics provides to banking customers, as well as to expand its base of users.